About Us

Pretty Fierce company has been around for 3 years and we are based out of Toronto. 

We specialize in women's athletic apparel.  As a start up entrepreneur I wanted to try and capture an emotion. Strength.

Pretty Fierce isn't just about an appearance.

It's about how we feel within ourselves.  Love yourself, be fierce, be fabulous.  Many woman have faced obstacles and challenges in life. 

This is an empowering brand for woman.  That we can do anything we set our minds to.  To never quit, to set goals and to crush them.

We are fearless, strong woman and we are not afraid to stand out.

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